Mode Shift Friction
People have lives outside technology. We don’t use software products in a vacuum. But how do you measure the human friction that exists outside your product screens? Hear about common traps and pitfalls that even the strongest teams fall into when building products, and some practical tips to avoid them. Learn how you can build whole product experiences with a few fundamental service design techniques you can implement in your next sprint.
- INDUSTRY: The Product Conference, September 2019 (video coming soon)
- Products That Count NYC, January 2018